May doesn’t just bring fabulous weather and a step closer to summer, on the 9th World Fair Trade Day returns for another year, and at TMCK we’re doing our bit to promote fairer trade across the globe. We thought we’d use this blog to pay homage to the upcoming festival and the wider fight against poverty.
Introduced by the World Fair Trade Organisation (WFTO), World Fair Trade Day is a series of events that take place on the second Saturday of May each year. With events scheduled to take place across the globe, the initiative offers the chances for people from all walks of life to make fair trade possible and help continue the fight against poverty, exploitation and climate change. The WFTO is urging everyone to do their bit to improve the sustainability of the local and global economy to ensure the vulnerable can benefit and find sustainable sources of income.
There are more than 1,000 towns, cities and universities across the globe supporting fair trade, whilst pressure is being applied to governments and large corporations to promote best practice when it comes to fair trade.
Our work with Newcastle-based fair trade cooperative, Shared Interest, not only forms a vital part of our portfolio but also provides an investment in a fairer world. We have worked with Shared Interest for over four years now providing the promotional design services they need to spread their message about their ethical investment organisation a little further afield. Our design team completely overhauled Shared Interest’s investor and gift packs to deliver a professional and distinctive look that complements their ethical values.
We also create a regular home page and cover takeover for Big Issue, and have done so for their upcoming special issue. The 4 page cover wrap and web homepage produced by our team will run on the Big Issue website and links directly to Shared Interest and their work supporting fair trade producers.
As well as supporting the WFTO’s World Fair Trade Day initiative and attending events that are local to you, make sure you buy a copy of the special issue of the Big Issue, which is due out during the World Fair Trade event in May. More importantly, show your support any way you can to improve the lives of the several million small producers and their communities worldwide.