95% of all farmed animals in the United States are chickens raised for meat. That’s over 8 billion animals.
The truth is, nearly all of these chickens are made to grow unnaturally fast and kept in overcrowded, dimly lit and dirty factory farmed conditions.
Compassion in World Farming believe there is a better way. We worked closed with the charity to produce an introductory film for their Better Chicken Initiative, creating a CG Chicken who guides you through the problems and solutions with a clear Call to Action to finish.