Throughout the world, there are millions of women and girls who don’t have any choice about what they can do or say each day – simply because they are female. Womankind Worldwide is a UK-based charity dedicated to working directly with women’s organisations in Africa, Asia and Latin America.
Taylor McKenzie were asked to rebrand the charity to reflect their personality: inspiring, enabling, determined, and speaking out against injustice. We created a distinct yet simple logo and incorporated a strapline which boldly reflects the charity’s core beliefs. We also designed a set of guidelines and icons to further brand their materials.